Digital Marketing Executive, part time - 3 - 5 days per week

1 day left

Location
N1, London
Salary
up to £30,000 pro rata
Posted
13 Oct 2020
Closes
28 Oct 2020
Contract Type
Permanent

The main responsibilities of the Digital Marketing Executive will be to maintain and optimize Trollbeads UK’s digital marketing channels and the B2C & B2B platforms. Working closely with the Marketing Department, and reporting directly to the Marketing Manager, the successful candidate will also create digital marketing campaigns and suggest improvements to the online consumer experience.

What you will be doing:

  • Create & manage digital marketing such as PPC, Social Ads, etc
  • Analyse & optimize site & digital marketing activities
  • Manage & maintain the TBUK Affiliate program and ensure profitability
  • Create & manage web content using pre-created and own-created copy & assets
  • Investigate and report any website operational/technical issues
  • Deliver weekly reports and analysis of web traffic, sales and conversion metrics
  • Ensure brand, messaging, style and tone consistency is always maintained
  • Support other marketing activities

Who we are looking for:

  • You must have hands on experience within Paid Social, SEO/SEM and PPC practices for driving website traffic
  • Previous experience in managing social media channels
  • Experience with creating acquisition campaigns
  • Previous experience with Google Analytics and Google Adwords
  • Experience in developing and executing digital campaigns
  • Understanding of digital tracking, measurement, and reporting tools
  • Ability to analyse digital campaigns and track success/learnings
  • Strong understanding of current online marketing concepts, strategy and best practice

 What success looks like:

  • Ecommerce Engagement, Conversion Rate and Revenue
  • Digital Marketing CPA and ROI
  • New Customer Growth
  • Retained / Reactivated Customers
  • Net Profitability

We would love to hear from you if you have the relevant experience we are looking for. Please apply with your CV and covering letter.

 

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