Marketing Manager, part time - 3 days per week

Location
Oxfordshire
Salary
£40,000 FTE
Posted
29 Aug 2017
Closes
29 Sep 2017
Contract Type
Permanent

Marketing Manager, part time - 3 days per week

General Duties include:

  • Planning, developing and implementing effective marketing communication campaigns
  • Managing online brand and product campaigns to raise brand awareness
  • Using the full marketing mix for the company’s marketing communications
  • Writing copy for all marketing collateral, including brochures, letters, emails and websites
  • Understanding the product and customer profile and write thorough specs for each
  • Monitoring ongoing campaign spend against the budget, keeping accurate records and highlighting where variances occur
  • Producing an accurate summary of total spend at the end of a marketing campaign
  • Undertaking detailed ongoing analysis of marketing campaigns to ensure targets are met
  • Assisting in the production of ongoing competitor analysis and reporting, with particular reference to pricing, presentation and promotion
  • Overseeing the social media strategy for the company ensuring it aligns with the company’s brand
  • Engaging with customers through the use of social media
  • Keeping up to date with advances in social media technology and the latest social media platforms
  • Maximising followers social media platforms such as Facebook, Twitter, Google plus and Pinterest
  • Ensuring that approaches to social media are relevant and appropriate for each medium
  • Monitoring social media for customer comments both positive and negative
  • Co-ordinating marketing campaigns with sales activities
  • Manage and improve lead generation campaigns, measuring results

Requirements of the role

  • Degree in Marketing would be an advantage as would CIM qualification
  • Previous experience in a similar role
  • Strong project management/organisational skills
  • Ability to use spreadsheets to analyse data and spot trends
  • Understanding of customer segmentation.

Package

  • Salary - £40,000 per annum FTE
  • 3 days per week, which can be spread over the 5 days if required
  • Flexible working

Please send your CV and covering letter highlighting how you meet the requirements above via the application method below.

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